Look, I'll be straight with you about the Audi RS7.
It's not just another fast car. It's the car that made me question everything I thought I knew about performance saloons.
Here's the thing everyone gets wrong about the RS7. People think it's just an A7 with more power. Wrong.
The RS7 is what happens when German engineers decide to build something that shouldn't exist. A four-door that can embarrass supercars.…
Look, I’ll be straight with you about the Audi RS7.
It’s not just another fast car. It’s the car that made me question everything I thought I knew about performance saloons.
Here’s the thing everyone gets wrong about the RS7. People think it’s just an A7 with more power. Wrong.
The RS7 is what happens when German engineers decide to build something that shouldn’t exist. A four-door that can embarrass supercars. A family car that sounds like Thor’s hammer hitting an anvil. A daily driver that makes you grin like an idiot every single time you press the accelerator.
Power Output:
But here’s what those numbers don’t tell you. The RS7 doesn’t just accelerate. It teleports.
I’ve spent months with this car. Here’s what actually matters in the real world.
The Good:
The Reality Check:
The twin-turbo V8 doesn’t just make noise. It makes a statement.
When you floor it, three things happen instantly:
The BMW has more power on paper. The Audi has more soul in reality.
The M8 feels clinical. The RS7 feels alive.
The Merc sounds better. The Audi drives better. The choice comes down to what matters more to you.
Insurance: It’s expensive. Really expensive. Budget accordingly.
Servicing: Find a specialist. Main dealers are fine, but independents often know these cars better.
Modifications: The ECU tune potential is mental. But warranty becomes a conversation you’ll have with yourself at 3am.
My take? The C7 is the sweet spot for most buyers. Unless you absolutely need the latest tech.
New RS7 Performance:
Used C7 RS7:
Running costs reality:
This is where I get honest.
If you want a practical supercar, yes. If you want economical transport, absolutely not.
The RS7 exists in a weird space. Too fast for most roads. Too practical to be a weekend toy. Too expensive to ignore the running costs.
But when you’re merging onto a motorway at 6 am on a Tuesday, and you press that throttle, and the V8 wakes up the entire county…
That’s when you remember why you bought it.
Q: Is the RS7 reliable? A: More reliable than you’d expect from a 600 bhp Audi. The 4.0 TFSI engine is proven. Electronics can be temperamental.
Q: How much does RS7 insurance cost? A: Depends on your age, location, and driving history. Budget £2k-5k annually. Shop around aggressively.
Q: Should I buy new or used? A: Used, unless money isn’t an object. Let someone else take the depreciation hit.
Q: What’s the best color for an RS7? A: Nardo Grey or Daytona Grey. Metallic black if you hate washing cars. Avoid white unless you love attention.
Q: Can I drive an RS7 daily? A: Yes, but your wallet will feel it. It’s surprisingly comfortable for long distances.
Q: How often does an RS7 need servicing? A: Every 10,000 miles or annually. Don’t stretch the intervals on a car this highly strung.
Here’s the truth nobody wants to admit.
The RS7 is a car for people who’ve stopped making sensible decisions. It’s too fast, too expensive, and completely unnecessary.
And that’s exactly why it’s brilliant.
If you can afford the running costs without draining your bank account, buy one. You won’t regret it.
Just don’t expect it to make financial sense.
The best cars never do.
Looking for more performance car insights? Check out our guides on [high-performance saloons], [German performance cars], and [luxury sports car ownership costs].